Smithfield Foods
Give your consumer something they can use. Too many company websites are one dimensional and not consumer friendly.They look like something that has been built to speak to the trade. The Smithfield site lacked significant consumer content so we transformed it into a consumer destination that reinforces the brand promise: Smithfield is the brand you can trust to help bring variety to everyday meals and make special occasions more memorable. Almost immediately after the new site launched, site traffic spiked and has remained higher.
Give your consumer something they can use. Too many company websites are one dimensional and not consumer friendly.They look like something that has been built to speak to the trade. The Smithfield site lacked significant consumer content so we transformed it into a consumer destination that reinforces the brand promise: Smithfield is the brand you can trust to help bring variety to everyday meals and make special occasions more memorable. Almost immediately after the new site launched, site traffic spiked and has remained higher.
Give your consumer something they can use. Too many company websites are one dimensional and not consumer friendly.They look like something that has been built to speak to the trade. The Smithfield site lacked significant consumer content so we transformed it into a consumer destination that reinforces the brand promise: Smithfield is the brand you can trust to help bring variety to everyday meals and make special occasions more memorable. Almost immediately after the new site launched, site traffic spiked and has remained higher.